ANNA KENDRICK - Cups (Pitch Perfect's When I'm Gone) to get UK release on 28th October 2013

Anna Kendrick
Cups (Pitch Perfect's When I'm Gone)
UK impact date 28th October 2013

Cups (Pitch Perfect’s When I’m Gone)’ is the song currently taking the world by storm.
First seen (and heard) on the hit film, Pitch Perfect, it has grown online, in classrooms, in cafes, in bedrooms and has seen hundreds of covers across the world.

The single has sold over 2 million copies in the US and pre-impact date in the UK has already sold 46,000 before it’s even had a radio spin, with the video clocking up over a staggering 51 million views on YouTube. ‘Cups (Pitch Perfect’s When I’m Gone)’ is one of the most successful tracks from the Pitch Perfect soundtrack which also includes Bruno Mars, Nelly, Jessie J and Miley Cyrus, hitting the charts despite being only 77 seconds long. Now the single has been extended by more than two minutes.

The movie’s lead actress, Anna Kendrick, is the voice behind the phenomenon. Anna has also starred in The Twilight Saga, End of Watch and Up in the Air with George Clooney for which she received Academy Award, BAFTA, Golden Globe and Screen Actors Guild Award nominations for Best Supporting Actress. She currently has six films in production and has signed a record deal with Republic Records.

Directed by, Jason Moore and choreographed by Aakomon Jones, the video is set in a roadside diner featuring Anna as a waitress singing and performing the cup rhythm with fans chosen from thousands who auditioned.  

The track will impact in the UK on 28th October 2013. You can see the video here:

You can join the #cupschallenge by tweeting a video of yourself showing off your Cups talent to @AnnaKendrick47